So I will try to explain it very carefully what link juice really is.
Other sites would like to get some of your juice because then their sites will rank higher, and you should get some of the juice from other sites to higher your ranking on the web. So its all about getting the juice – you follow me?
So lets start with 2 sites. Site A and Site B. The 2 site is fighting about the ranking for the same keyword.
So to decide which one will get the highest ranking Google will look at the links to the two sites. Here site A get a link from site C – while site B doesn’t get any links. You can say C is giving some juice to site A. So site A will do best in the Google ranking.
Now both site A and site B get a link from site C. Their are sharing the juice. So they will rank on the same level. So to decide which one will get the highest rank Google will have to look at other normally not so important things (See How you get into top10 of Google).
Now site A get another link from site D and site B get a link from E. So now Google has to decide – which one the two new sites are most important site D or site E. Who has most juice to give.
Here you can see side D get much more juice then site E… so in the end site A will have the most juice.
And we all love juice right? This is really important guys… most of the ranking on search engines like Google is about getting links to your site.
Have fun out there … and remember to get your juice 🙂