Posts

Hot Tip – Get Better Offline sale from Adwords

Do you know about the brand new ”click-to-teleport ad extensions”? Which this extension in your ad you can now show your customers not only the closest location – but also the location with the best conversion rate. The other day Google Adwords did a great new update – Click-to-Teleport Ad Extensions.
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Google Heat Maps And SEO

Nielsen has made some usability studies to show the focus areas on a web page. Using this study you can get a lot of tips – both for your SEO and for your SEM. Let me show you a typical Google search page. Heat maps from user eye-tracking studies. The users are looking the most are colored red. The yellow areas have fewer views and the blue areas are the least viewed areas. so what do we learn from this.

The 5 most common mistakes running Google Adwords

If you are doing marketing in a small business, you probably do the Google AdWords yourself. Google AdWords is a perfect place for you to get traffic. You only pay for the clicks you really get. It sounds amazing – and it can be amazing. But it can also be a lot of wasted money if you don't do it right.

Boost your conversion rate NOW

When you are using Google Adwords ads its very important to have relevant landing pages for your ad. But maybe you have 100 or 500 keywords or Adgroups. And creating so many unique pages can be a challenge. You have a life outside of Google Adwords right? But there are a lot you can do to make it work and improve the conversion rate. Many companies only have one standard landing page – and it could even be your normal homepage. Well let me tell you about this 4 step strategy.