The average conversion rate from Facebook to websites is roughly 8%, which goes up to 12% if you include the effect of mobile Internet.
That is it and that is all, so you need to stop believing online statistics that tell you otherwise because they have a vested interest in you thinking Facebook is a gold mine for getting traffic to your website when it is not. Here are a few tips to help you get traffic onto your website from Facebook.
Tell stories on Facebook
Yes, it is a tip that makes you want to vomit through your nose, and even though it is what seems like a cheap trick and a silly thing to try, the fact is that there is an audience out there for this type of stuff. Just like how there is an audience out there for movies about misogynistic vampires that wear too much makeup and sparkle in the sun light.
Publish engaging content
This is a common tip that means nothing. It is like telling people not to smash their palms against the keyboard when they write their blog posts.
Facebook affiliate advertising still works
You can go for the direct sell method or you can just pump it for more traffic, but the fact remains that with Facebook affiliate advertising you are able to draw more targeted traffic to your website quite easily.
Share other peoples content on your social media profiles
This is the gaping hole in social media that cannot really be plugged whilst cannot really be allowed to continue. You can post other peoples content on your social media profile, which means you can take TV shows, put them on your social media profile and enjoy the traffic that comes as a result.
This is a bad thing because if the companies do not retain control over the property then their next effort will be an even cheaper version. On the other hand, if you start restricting what people can and cannot put on their social media profiles then you may as well move to China and shackle your hands to a fence post.
Show a weekly look at the things you have posted
Create a blog post showing a snippet of each thing you have posted this week, and do it at the end of the month too. You can also provide links to the places you posted and have people look at what you did. With some hope they are going to look at your posts and convert to looking at your web page.
Write how-to articles and host contests
It is a good idea to do this in context. There is little point of doing this sort of thing if you are not attracting the right type of consumer. If you are looking to attract young men, then articles on how to drop stitch may not work as well as how to articles on how to attract beautiful women.
Drop quotes from your own website
There are powerful titles that you can use that are good enough to make people want to look at your website and are going to attract people like a moth to the flame. It is your job to drop quotes so that people come to your website and look at your content. Drop these quotes on your Facebook page so that people become naturally curious about them.
Create short updates
This is not something that you have to do every time, but it is handy and it does have the Twitter effect of dipping under the annoyance radar. Long posts everyday are going to annoy your viewers, so if you are itching to make yet another post this week then why not make it a short one? A shorter message will help you get your message across, will remind people of you and will not annoy them. They also take less time for you to cook up.
Add more images
The same applies to your blog. Stop being so scared to put images on your blog. Just do it because people like images. You do not have to make your blog posts into some sort of child’s book, but why does it also have to look like War and Peace too. Intellectuals go online, but they don’t do it to read reams and reams of digital text (unless they cannot afford an e-reader).
Target your adverts
This is another non-tip that you read on articles. You can target your audience on Facebook, or you can target Internet savvy squirrels, especially if you are selling shares in nut companies.
Author bio – Sonia Jis an author of this post. She’s also in a team of http://writing-service-assistant.com/ that helps students to find the most reliable and professional writing service.