Does blogging really brings traffic and leads to your business?

Have you ever wondered if blogging really brings more traffic to your website?

Maybe it’s just something all the SEO guys are talking about. Or maybe you have a blog already for your company but you are not really sure if it brings traffic and leads to your company. Well think no more. Let’s talk some facts.

Blogging is bringing traffic to your website. Blogging brings more leads to your website. This study is based on data from HubSpot’s 4,000 customers.

 

Blogging and Traffic

It showed that businesses who blogs between 16 to 20 times per months will get over 2 times more traffic than those who blogged less than 4 times per month.

And those who blogged at least 20 times per month had 5 times more traffic than those who blogged less than 4 times per month.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

So if you already have a blog – how many times a month do you blog?

Businesses with over 200 total blog articles got 4.6 times more traffic than those with under 20 blog posts.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Blogging and Leads

The same study shows that businesses who blogged just 16 to 20 times per month got 3 times more leads than those who didn’t blog.

And also those who blogged at least 20 times per month saw nearly 4 times more leads than those who didn’t blog.

So you really should start to blog on your website now right?

 

 

 

 

 

 

 

 

 

 

 

 

 

 

B2B businesses who blogged just 16 to 20 times per month got 3 times more leads than those who didn’t blog.

And for the B2C businesses who blogged just 16 to 20 times per month got over 4 times more leads than those who didn’t blog.

I am working in a company and we are blogging once a week – but now I really have to start blogging on my work. How many times a month do you blog?

I found some more great facts about blogging and leads for your business.

B2B marketers who use blogs generate 67% more leads per month than those who do not. (Source: FactBrowser)

B2C companies that blog generate 88% more leads per month than those that do not.  (Source: Rick’s Tips).

 

So don’t forget to …

Yes yes yes – I know – it’s not only quantity its also quality. So you better make your blogging as great as possible right?

So if you don’t already have a blog for your business you better start one now and blog between 16 to 20 times a month.

And yes – I love SEO – and blogging gives you many chances to take advantage of SEO, driving traffic from search engines to your site.

 

PS – You can get the full PDF report from HubSpot here.