Here you can read all about getting traffic from Social Media

SeoCustomerQFP

SeoCustomerHotTricksAndTipsQfront

CompleteGuideQ

SeoCustomerHotTricksAndTips

When you sign up for our newsletter you will get access to a 159 page ebook with tricks and tips for your SEO, SEM, Social Media Traffic and Link Building. Easy strategies to get traffic now 🙂

I have been putting all the articles from 2011 and 2012 Q1, Q2, Q3 and now also Q4 together for you, so you can put on your music, get your coffee (or tea) and carefully read our articles.

 

 

 

 

 

 

 

 

 

 

 

1) Get the Complete SeoCustomer Guide 2012 Q4 with 159 pages containing tips and tricks about SEO, SEM, Social Media Traffic and Link Building

2) And also the Complete SeoCustomer Guide 2012 Q3 – 89 pages.

3) And also the Complete SeoCustomer Guide 2012 Q2 – 92 pages.

4) And also the Complete SeoCustomer Guide 2012 Q1.

5) And also the Complete SeoCustomer Guide 2011

6) Weekly update with new tips, tricks and news from the website.

 

 

 

 

 

 

 

If your goal is to sell on internet, you will know that selling is much more then just getting backlinks. Selling is much more then just getting visitors.

 

You will have to engage your customers. So its not enough “just” to do SEO. Think about it – if you build a community on a social media platform – like Facebook or Twitter – you can engage your community, will it not help you to persuade a visitor to buy your product? It will help to engage your visitor, to get a response from your visitor and  yes – get your product sold.

wheelsmall 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

So get into the social media network. Try some different once and see which ones that is working for you. Remember that social media is not one thing – is a whole variaty of medias. Its like saying in the old days – if an add doesn’t work in one paper choose another paper right? (source)

Click here to enlarge the picture

I stubble across the information made… Its really awesome. What is your goal being in the social network and can a specific netowork help you. I just love this and wanna share it with you guys. (source)

Click here to enlarge the picture

 

OverviewSmall

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Give me a comment and show me you are alive 🙂

Best regards
Henrik

 

 

bb

How to use social media to influence B2B group buying descision.

Often when we talk about social media and to get traffic, its all about the consumer – the individual. But how can we use the social media to influence the group buying decisions in the B2B market?

The biggest different in the B2B market is that it is a group decision. In most cases you will have a buyer, potential team of people who will review the potential buyer and often a senior level person who has to approve the purchase right?

B2B marketers mostly use the BIG 3 – with LinkedIn (73%), Facebook (71%) and Twitter (67%). Right behind theses BIG 3 you have a YouTube (48%), blogging (44%) and online communities (22%). So get in the game guys.

Let me present to you 5 different things you have to consider as you create social media content targeted to the B2B group buyers.

 

Unique Benefits

Be rock steady in how you stand out from your competitors. What makes you and your product unique, and what will make a difference if the B2B buyer choose your product.

 

Competitive information

Don’t fool yourself and think that the buyer won’t check out the market. He will get information, he will find the other products, he will find the prices. So provide your information and highlight the areas where your company is better than your competitors. Position yourself ahead of your competitors.

 

Value

Tell the potential buyer why your company and product will save money, time or other resources for the buyer. Maybe your product is easier to use, maybe the buyer can get the product tomorrow and not next week, maybe your product will require less training. Make sure your potential buyer know the value of your offer.

 

Need to share

Your potential buyer needs to share the information with others in their organization. So provide them with great materials, so you are in control of the presentation and you make sure they will know all the benefits of your products. You can provide them with one/sheet takeaways, PowerPoint slides or video.

The Sales cycles are longer in the B2B marked then in the B2C marked because it’s a group decision. So get in the game, and be sure your potential buyers know the benefits of your product.

Give me a comment.. How do you use social media in your B2B marketing?

Best regards
Henrik

 

I am getting more and more into Xmas theses days – so I am very happy that Google is getting into Xmas mood too.

 

When you go to www.google.com try to search the words “let it snow” and wait and watch.

You will still get the search results with video and all of the old favorite song. But after some seconds something is happening. Snowflakes is falling in your browser window. Then you will frost on the Google bar.

But don’t worry you will also get a defrost button. So if you wanna start all over – click the defrost button and try again. Ho ho ho…

 

merryxmas

 

 

 

 

 

 

 

 

 

 

 

 

I am afraid there is no SEO in this article – but a lot of fun. Remember to share this whit your friends.

 

Merry Xmas
Henrik

 

 


roi

Okay we all love Social Media right? Well I do. And when we start social media its fun to watch how many people like your page, how many fans you got, how many follower. To see how many retweets you are getting, how many people who are commenting on your Facebook posts. I admit it – I love that too.

But when all this is done – it’s all about sales. The social media has to fit into your overall marketing plan. We have to measure how well we are doing. If we don’t know that we can’t do it better. So lets me show you 5 ways to measure your Social Media ROI.

1) Measure your social media networks together AND separately. First you look at your Social Media altogether. But remember also to measure it separately. You might find only one or two of your social media are doing good. How much do you engage your customers on the social networks? How much traffic do they get? How many visits to you get to your website? How many sales do you get from the social media? Remember together AND separately.

2) Track visit-to-lead conversion. Where is the money. Many you get 1 million visits from twitter but its only the 150 visits from Linkedin that brings the sale to your company. How many lead generation are you getting? Is Twitter better than Facebook? How is Google+, Linkedin and Tumblr doing? When you are making your campaigns you will learn how many leads each social network can bring to your company. This will make you able to make better plans and yes – better ROI.

3) Track lead-to-customer conversion. Now you have your leads and the nest step is to convert theses leads to customer. You have to know from which social network your customers comes from. This can help you to allocate your marketing budget to optimize your sale.

4) Score leads and monitor the sales cycle. Score each social media. How long time does it take for people from reading your posts to make the sale. The sales cycle can be very different. Some social media has much shorter sales cycle than others. What can you do to shorten the sales cycle for social media leads.

5) Monitor site behaviors from your social media traffic. Get to know your customers. In a store you will watch how they are walking around in the shop. Do the same on your website. Listen to your customers by the way they act. Are the worrying about something, what are they checking before buying, what are their comments? If you can quickly show them the information they need you will shorten the sales cycle and you will get a higher ROI.

Social Media traffic is getting more and more important for more and more companies. If your company is not active on the social network and your competitors are you will loose leads and sale. When you are doing marketing in the REAL world, you will monitor how the ad is doing separately. When you are doing PPC online you will monitor them separately. So start monitor your social network and do it separately.

Enjoy your day
Henrik

 

We all know the old school decision/making process right?

  • Need Recognition and Problem Awareness
  • Information Search
  • Evaluation of Alternatives
  • Purchase
  • Post-Purchase Evaluation

This model is important for anybody making marketing decisions. It will help the marketing to consider the whole buying process and not just the buying. This model implies that customers pass trough all the stages in the buying process. Even though – in the case of more routine purchases – people often skip one or two of the stages. This is old school right?

 

The new decision model
So how does the new decision marking take place when we talk about Social Media. I came across this awesome decision making cycle of connected customers. This is the new funnel: The Decision Ellipse (www.endofbusiness.com).

 

Click here to enlarge the picture

 

 

This is not a straight forward model. You have to earn your customers trust, you have to involve people, you have to get into the conversation on the social media.

First make your Formulation – what are you selling, get the customers awareness, attention, trigger.

Then the Pre-Commerce where your customer will consider and evaluate your product. The consideration is a circle going round with Brand Strength, Brand Interruption and Reconsideration. How strong is your brand.

Now you have the Evaluation. Here you have a circle of Brand Engagement, Reviews and Words of Mouth. What are you friends saying, what are other people saying about your product.

After your evaluation you will do the commerce. The purchase will show the customers self/expression and the customer will do the buying.

When the customer gets the product he or she will get into the post-commerce. Get experience. The customer will (hopefully) enjoy the product, and if we are lucky (and do a great job), the customer will be more loyal. And in the end we will get a bond to the customer.

 

The Influence Loop
And in the middle of all this there is the Influence Loop – Word of Mouth, Advocacy and Influence. What are the customers friends saying, what are the networks and the groups saying about your brand? What is the reputation of the brand?

The buyer is not doing the purchase alone. He will use his network, friends, family, groups, word of mouth in the social network. He will still use his close friends and family and colleges. But theses days he will make good use of the social media.

The good part of all this is, that we as a company can take an active part in the process. So get the social media for your company started. Get into the conversation. This is the new marketing.

Best regards
Henrik

I have been looking info how you guys can get Social Bookmarking Software – and for free of course. So take a look at this software – with this you can do everything automatically. So get your backlinks and traffic automatic NOW.

submit

Well if I saw a headline like that – I would go OMG. But its really true. And yes it is free. You will submit your link to 25 social bookmarking sites every day for free.

 

I just found this site and wanna share it with you guys. there is a Social Bookmarking site where you can go and submit to 25 social site for free every day. And you know what – it will take you about 5 min 🙂

Let me tell you have it works. First you go to www.SocialMonkee.com. You sign up (very easy promise), and then you submit your URL, give your page a title, make a short description, write some tags to your page. And you are done. You don’t have to sign up individual for the 25 social bookmarking sites.

Check out how it works here in the video…

 

 

Now if you wanna do a little trick on the SocialMonkee you can spin some of the words.

In the title you can use at least 3 but up to 20 Versions in the format {title1|title2|title3}. Your descripting must be Spun, use at least 3 but up to 20 versions with 160 characters long in the format {description1|description2|description3}. And at last the keywords must be spun, use at least 3 but up to 20 versions in the format {tags1|tags2|tags3} . This way you will have unique titles, descriptions and tags for the social sites.

This video will show how to do it…

 

 

So no more talk guys. click www.SocialMonkee.com and sign up for free and get 25 free links every day. And if you click this link you will help me too. Cause if I get 12 people to sign up for free, I can do 125 links every day. And you will get the same offer.

 

Best of luck to you guys

Henrik

 

 

 

social

Okay I admit it – I should have learned about social bookmarking a long time ago. But well.. better late then never right? Okay if you don’t know anything about Social Bookmarking take some coffee and get ready.

 

What is this social bookmarking
Well in short – social bookmarking is the exercise of saving your favorites of public websites  and tagging them with keywords. When we talk about bookmarking on the other hand, it is the exercise of keeping the address of a website you wanna visit later on – on your computer.

When you create a collection of social bookmarks, you register with a community bookmarking website, which lets you store your favorites sites and you can add add your tags. Some of the social bookmarking websites will check regulary if your favorites websites are still working, and they will inform you when/if a URL is no longer working.

Visitors to social bookmarking websites can search for resources by keyword, persons, or popularity and see the community favorites and tags that other people have created and saved.

I am sure you see my point already – right? We have to registre our blog or websites to all theses social bookmarking websites.

 

Who is doing social bookmarking?
Social bookmarking goes many years back (sorry I just learned about it a few weeks back), when websites like Furl, Simpy, and del.icio.us began operating. Other public bookmarking websites include de.lirio.us, an free version of del.icio.us, and citeulike, a social bookmark submitting site for academic documents. Anyone can engage in social bookmark.

Using a folksonomy-based software for research let us take benefits of the information from other people to find information relevant to the tropic you are looking for, even in places that are not obviously attached to the major matter. If you are looking for details about cars, for example, you might find that other people saw a association between cars and camping, taking you in new, possibly useful guidelines. These types of resources also motivate people to keep returning because the folksonomy and the selections of resources are never stand still. It’s easy to think about determining a value for individual resources, creating a ranking system that features as a collaborative filter.

 

Where is social bookmarking going?
The technological innovation behind social bookmark is not complicated, which means the limit to sign up is low, both for websites providing such services and for people. The thoughts that social bookmarking is designed on are working their way into other applications; the exercise of adding details is being prolonged to other kinds of resources, such as multimedia files and e-mail. This switch away from professional taxonomies may have essential effects for how customer areas are blessed and how they operate.

 

The top 15 most popular social bookmarking websites
Let me show you the 15 most popular social bookmarking websites. They are derived from eBizMBA Rank, Alexa Global Traffic Rank and U.S. Traffic Rank from Compete and Quantcast.

1) Twitter
2) digg
3) StumbleUpon
4) reddit
5) delicious
6) tweetmeme
7) FARK
8) Slashdot
9) friendfeed
10) clipmarks
11) newsvine
12) diigo
13) Hacker News
14) blinklist
15) Faves

 

Later I will tell you excatly how you can work practically with Social Bookmarking – so stay in touch 🙂

Best regards
Henrik

 

plus

Yes we have all heard about Google+ right? Some of you have a Google+ account already right? I have a Google+ account. But is it really helping you in your search ranking at all?

The short answer is yes it does 🙂

 

Google has confirmed that the number of your +1 clicks really influences your position of your website in the search results.
So if you go above this article you can see a Google+1 button. So if you click it – well you have to have a Google+ account to make it work – you will help me in my ranking here. Its really that simple. You treat it the same way as with your Facebook like. Same thing. But yes – of course Google like Google+ in the ranking right.

A webpage that has many Google+ tells Google that people like that site. And so Google will show that webpage higher then the avarage ranking it would have had.

 

So what will this mean for your site?

If you haven’t got the Google+ like on your page GET IT NOW. Many websites don’t use it right now. So you will get an advantage if you add the button before your competitors.

So get the Google+ on your site NOW and get some better ranking 🙂

Best regards
Henrik

PS .. remember to like me on the Google+ botton above ..