Here you can read all about SEM
https://seocustomer.com/wp-content/uploads/2012/01/PPC.jpg 300 345 Henrik Sandberg https://seocustomer.com/wp-content/uploads/2016/12/LogoSeocustomer.png Henrik Sandberg2012-01-31 22:15:012018-08-13 19:45:45The 5 most common mistakes running Google Adwords
If you are doing marketing in a small business, you probably do the Google AdWords yourself. Google AdWords is a perfect place for you to get traffic. You only pay for the clicks you really get. It sounds amazing – and it can be amazing. But it can also be a lot of wasted money if you don't do it right.
https://seocustomer.com/wp-content/uploads/2012/01/Google.jpg 350 350 Henrik Sandberg https://seocustomer.com/wp-content/uploads/2016/12/LogoSeocustomer.png Henrik Sandberg2012-01-22 18:29:452020-08-06 03:19:43Display Network Strategy Secret
Google Display Network is a very very large group of websites, email programs, blogs, who has partnered with Google to show Adwords ads. In the Google Display Network you can show text, image, video or rich media ads that are targeted based on your keywords list. You can target websites such as YouTube or other specific Google websites along with Google display partners.
https://seocustomer.com/wp-content/uploads/2011/12/GuideFrontpage.jpg 591 1145 Henrik Sandberg https://seocustomer.com/wp-content/uploads/2016/12/LogoSeocustomer.png Henrik Sandberg2011-12-30 09:18:342020-08-06 03:19:43Get 5 Free SEO Guides
When you sign up for our newsletter you will get access to a 159 page ebook with tricks and tips for your SEO, SEM, Social Media Traffic and Link Building. Easy strategies to get traffic now :)
https://seocustomer.com/wp-content/uploads/2011/11/cake.jpg 192 256 Henrik Sandberg https://seocustomer.com/wp-content/uploads/2016/12/LogoSeocustomer.png Henrik Sandberg2011-12-27 22:26:462020-08-06 03:19:43Search Engine Market Share (November 2011)
When we are talking SEM - we often only think of Google and Google Adwords. But remember there are more search engines where you can put your ads. So even though Yahoo has a marketshare at around 7 to 9 precent - its still a lot of people coming there. And most of the time you can get a much cheaper click price at the other other search engines. Let me hear from you .. have any of you ever used Yahoo Search Marketing? Hit me a comment and show me you are alive :)
https://seocustomer.com/wp-content/uploads/2011/11/ctr.jpg 256 256 Henrik Sandberg https://seocustomer.com/wp-content/uploads/2016/12/LogoSeocustomer.png Henrik Sandberg2011-11-17 00:38:282016-12-30 09:57:58The best kept secret of Google Adwords
Okay guys – I know you will hate me after this article. And why? Because I am going to give you some homework lol. Ready – you have your coffee? Okay... I have done a lot of Google AdWords and I have done all the usual stuff. A/B testing, different headlines, different text, putting the keyword in the URL... And some of that was working. (You do A/B testing by the way? If not remember always to do that). But I must admit that my CTR didn't change that much. But there is something that really can make a big change in the CTR. The trick is called Dynamic Keyword Insertion.
https://seocustomer.com/wp-content/uploads/2011/10/split-testing.png 203 256 Henrik Sandberg https://seocustomer.com/wp-content/uploads/2016/12/LogoSeocustomer.png Henrik Sandberg2011-10-30 11:13:372017-02-04 13:20:41Test test test … you better love it
Well .. Okay I admit it. I love the Internet. I am a marketer, I love strategy and I love that you can measure everything you do on the Internet. Because no matter what we are selling, or wanting people to sign up for – we all want higher conversions. And I will tell you here what you can do to raise it. So when your boss tells you that he loves a picture of a woman and a dog, but you would rather have a picture of a chocolate, then you no longer have to have a fight about what will give the best return.
https://seocustomer.com/wp-content/uploads/2011/10/conversionrate.jpg 192 256 Henrik Sandberg https://seocustomer.com/wp-content/uploads/2016/12/LogoSeocustomer.png Henrik Sandberg2011-10-18 18:19:342016-12-30 09:31:11Boost your conversion rate NOW
When you are using Google Adwords ads its very important to have relevant landing pages for your ad. But maybe you have 100 or 500 keywords or Adgroups. And creating so many unique pages can be a challenge. You have a life outside of Google Adwords right? But there are a lot you can do to make it work and improve the conversion rate. Many companies only have one standard landing page – and it could even be your normal homepage. Well let me tell you about this 4 step strategy.
https://seocustomer.com/wp-content/uploads/2011/10/adwords1.jpg 256 256 Henrik Sandberg https://seocustomer.com/wp-content/uploads/2016/12/LogoSeocustomer.png Henrik Sandberg2011-10-15 10:29:582016-12-30 09:29:14Good advice before you start doing Google Adwords
Google Adwords is a great way to get some traffic to your website and of course reach your goals for the website. But before you start doing Google Adwords read this first. Good advices before starting doing Google Adwords. You will get a much higher result. But no more talk – ready for business?
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