Test test test … you better love it

Well .. Okay I admit it. I love the Internet. I am a marketer, I love strategy and I love that you can measure everything you do on the Internet. Because no matter what we are selling, or wanting people to sign up for – we all want higher conversions. And I will tell you here what you can do to raise it. So when your boss tells you that he loves a picture of a woman and a dog, but you would rather have a picture of a chocolate, then you no longer have to have a fight about what will give the best return.

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To follow or not to follow – that’s the question

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There have been a lot of talk about the differences and benefits of do-follow links and no-follow links for search engine optimization. Of course it’s good to do-follow because you will get the link juice from one site to the other site and also because of the anchor text for keywords relevance. But what about no-follow links. The no-follow links were created by Google. The idea was that Google would not follow the link to crawl its content.

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Boost your conversion rate NOW

When you are using Google Adwords ads its very important to have relevant landing pages for your ad. But maybe you have 100 or 500 keywords or Adgroups. And creating so many unique pages can be a challenge. You have a life outside of Google Adwords right? But there are a lot you can do to make it work and improve the conversion rate. Many companies only have one standard landing page – and it could even be your normal homepage. Well let me tell you about this 4 step strategy.

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Good advice before you start doing Google Adwords

Google Adwords is a great way to get some traffic to your website and of course reach your goals for the website. But before you start doing Google Adwords read this first. Good advices before starting doing Google Adwords. You will get a much higher result. But no more talk – ready for business?

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