Posts

The Low Down on Pay-Per-Click

Regardless of the type of website that you own, it is imperative to drive traffic to it. After all, unless you want to be the only person who will ever see it, you will need to take steps to let people know that your site exists.

Using AdWords for a More Effective SEO Strategy

Google AdWords is the alternative to search engine optimization, using advertising to bring in traffic instead of organic search results. At first glance, the two methods have very little in common, but they can be used together to create a more informed and effective marketing strategy on both fronts. From an SEO perspective, AdWords' main value lies in its potential to find and test keyword phrases with quick results.
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How to Use Google Analytics to Find Longtail Keywords

Google Analytics is perhaps one of the most ideal assessment tools for startups, who wish to make it big in the online marketing realm and appear as a challenging competitor to its rivals. The records, metrics and the array of valuable information the analytics provide can truly improve the performance of a website. Apart from the information on the number of page views, traffic, and others, Google Analytics also provides precious information on the Keywords, which when tracked and implemented efficiently can bring about beneficial results. So before we proceed further, let’s just see briefly about keywords, and what they mean in SEO.
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4 Ways in Which Web Development Provides an Edge to Your Business

The scope of web development is gradually improving owing to the surge in newer technologies. With the increasing level of competition, creating a niche in the market has indeed become a tough task. The internet is indeed a great solution to project the advantages that customers can get by opting for your services. It has been researched that the success and sales of a business depends on its web presence to a great extent.

3 Ways to Pro-actively Promote Your Brand

In the past, protecting the reputation of your business simply meant keeping the customer happy. Unfortunately, those days are long gone. Today we live in an increasingly “virtual” world. We rely on our Smartphones and mobile devices to direct us towards reliable companies before we make a purchase. This means that a single negative review can do serious damage to your business.
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Complete SeoCustomer Guide 2012 Q4 is ready

I am very happy to show you this Complete SeoCustomer Guide 2012 Q4. And it’s still free for all members of SeoCustomer. This guide contains all the post and articles from 3. Quarter 2012 about SEO, SEM, Social Media Traffic and Link Building – 159 pages.
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SEO vs. PPC - How to know which one is right for your business?

Who says there is competition only in business field! Well in the world of internet these days it’s a battle between Search Engine Optimization (SEO) and Pay per Click (PPC). As per the research made around 90% of the people who uses internet use various search engines like Google, Bing, yahoo and MSN to get information on the products and services which they are looking for.
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39 percent of search related traffic information from Google is now gone

Did you know that for over a year ago Google started to encrypting search by default for signed-in users? I just found a study from Optify that shows that 39 percent of the search related traffic from Google to our websites now is gone. Google will show the search terms as withheld. Qptify made a study with 424 websites with over 17,143,603 visits and 7.241.093 referring keywords. This way they could check out how seriously the “not provided” issue is.

AdWords Remarketing For Driving Traffic

However interesting your online marketing campaign may be, at the end of the day, there’s only so much it can do. It can certainly target your niche and bring in interested customers to your site, but it can’t convert all the incoming traffic into sales.
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Infographics about SEO SEM Link Building

I just came across all this awesome Infographics from Teach To Fish Digital and I wanted to share them with you guys. So time for coffee and Infographics.